Employees participate in Lee National Denim Day®,

one of the largest single-day fundraisers in the fight against breast cancer

FOR IMMEDIATE RELEASE

Overland Park, KS (Sept 19, 2008) – October 3 won’t be any ordinary casual Friday at the Overland Park Convention Center. The denim worn on this day will not only be worn for comfort, but it will also make a powerful statement for an important cause. As Lee National Denim Day moves into its thirteenth year, the Overland Park Convention Center is gearing up to participate in this grassroots program which has raised more than $70 million for breast cancer research.

“We are inspired by the 2008 Speaking of Women’s Health Conference which is taking place on October 3 - 4 at the Overland Park Convention Center. In honor of their theme, Discovering Your Everyday Super Heroes, we decided to participate in Lee Denim Day which raises money and awareness for breast cancer, a cause that is very important to many of our employees.” said Nadine Guest, General Manager for Global Spectrum at the Overland Park Convention Center. The Overland Park Convention Center is one of many Global Spectrum managed properties participating in Lee National Denim Day.

Participants at the Overland Park Convention Center are encouraged to wear denim in exchange for a $5 donation to the Women’s Cancer Programs of the Entertainment Industry Foundation (EIF). Funds raised support some of the most promising treatment and early detection research in the country, as well as the grassroots advocacy work of the National Breast Cancer Coalition.

“When Denim Day began, we wanted to do something to fight breast cancer, but we didn’t know the kind of impact this grassroots program would have,” said Liz Cahill, Vice President of Marketing Communications for Lee Jeans. “We are thrilled about the important, collaborative research supported by Denim Day donations, and we hope the millions of people who have united together and helped raise funds the past 12 years continue this journey with us because the advancements being made are so promising.”

About Lee Jeans
Lee® Jeans is a division of VF Corporation. (NYSE: VFC). Headquartered in Merriam, Kan., Lee manufactures and markets brand denim, casual pants, shirts, fleece and knit apparel. A brand committed to the community, Lee Jeans founded Lee National Denim Day®, one of the largest single-day fundraisers for breast cancer. For more information about Lee, visit www.lee.com.

The Entertainment Industry Foundation (EIF), as a leading charitable organization for the entertainment industry, has distributed hundreds of millions of dollars to support charitable initiatives addressing critical health, education and social issues. Through its Women’s Cancer Programs, EIF is funding some of the most promising breast cancer research, including Lee Laboratories nationwide focused on developing less toxic, more effective treatments and the Biomarker Discovery Project, a blood test for earlier detection of breast cancer.

For questions about EIF’s Women’s Cancer Programs and information about breast cancer, visit eifoundation.org or call 800-426-0010.

The OPCC sits on a 26-acre site in the heart of Overland Park, the largest suburban city in the Kansas City metropolitan area and the second largest city in Kansas. The mid-sized convention center features a 60,000 square-foot exhibition hall that connects to the 25,000 sq. ft. Edwin C. Eilert Ballroom. Additionally, the OPCC provides an additional 15,000 sq. ft. of event space and 40,000 sq. ft. of pre-function space that proudly houses a collection of selected works of art created by renowned Midwestern artists.

Overland Park offers visitors a wide variety of lodging accommodations and boasts a total inventory of more than 5,000 guest rooms. Of these, 1,000 are within walking distance of the OPCC, including the 412-room Sheraton Hotel. There are also 3,000 hotel rooms within five minutes of the facility.

Global Spectrum (global-spectrum.com) is the fastest growing firm in the public assembly facility management field with more than 70 facilities throughout the United States and Canada. The Philadelphia-based company is part of one of the world’s largest sports and entertainment companies, Comcast-Spectacor, which also owns the Philadelphia Flyers of the National Hockey League, the Philadelphia 76ers of the National Basketball Association, the Philadelphia Phantoms of the American Hockey League, Flyers Skate Zone, a series of community ice skating rinks, Comcast SportsNet Philadelphia, a regional sports programming network, Ovations Food Services, a food and beverage services provider, New Era Tickets, a full-service ticketing and marketing product for public assembly facilities, and Front Row Marketing Services, a commercial rights sales company and 3601 Creative Group, a full-service in-house advertising agency. In a partnership with Disson Skating, Comcast-Spectacor annually produces 10 nationally televised figure skating spectaculars on NBC.

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Media Contact:
Global Spectrum, Overland Park Convention Center
Kelly O’Hagan, Marketing Manager
(913) 339-3067
kohagan@opconventioncenter.com

Friday, September 19, 2008